| Lighting a New World: Lighting and Business Leaders To Gather at Symposium Oct. 22
Rensselaer’s Lighting Research Center (LRC) is hosting what organizers describe as "the First Continental Congress of Lighting." A proactive coalition of researchers, utility officials, government, state agencies, manufacturers, designers, and engineers will gather “to chart a new, socially responsible course for the field of lighting” at the Bridges in Light Symposium Oct. 22 at the Hall of Springs in Saratoga Springs.
“This meeting will be historic. No other gathering of the industry's most influential players has ever been called for this type of collective effort," said Mark Rea, director of the LRC and chair of the Bridges in Light Symposium.
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“This meeting will be historic. No other gathering of the industry's most influential players has ever been called for this type of collective effort."
—Mark Rea—
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Symposium participants will discuss the development of a new campaign to promote the value of lighting through marketing, education, communications, advocacy, and leadership. "Most people view lighting as a commodity," said Rea. "They purchase lighting products, but don't understand the true value of lighting, including its ability to affect our health, comfort, productivity, and even energy savings."
Speakers at the symposium will include internationally renowned designer William McDonough; The Wharton School's Paul Schoemaker; light emitting diode (LED) pioneer Shuji Nakamura; and Light & Health innovators Alfred Lewy and Robert White. The Symposium will culminate with an evening dinner and celebration in the historic Saratoga Automobile Museum featuring NASA astronaut Nancy Currie. Currie has flown on four space shuttle missions and was part of the first International Space Station assembly mission.
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