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Preparing for Global: Using Management and Technology to Bridge Markets


Lally School professor Tom Triscari



(From left to right) Mr. Jinshui Zhang, director of international business development, New York State Small Business Development Center (SBDC) Central Administration, and Ryan Silva, director of business development, Rensselaer County Regional Chamber of Commerce.



Cathy Wheelock '13 MBA pitches her group's idea to the panel of judges.

The engaged and supportive community at Rensselaer adds great value to the learning and achievement of our students, enriching their academic, developmental, and future careers experiences in preparation for the ever-increasingly global marketplace.

One of the many examples of this support can be seen in the projects of the Information Systems for Management class taught by Rensselaer Lally School of Management and Technology professor, Tom Triscari. This class focuses on how information and communications technology can improve performance and achieve an organization’s goals.

“The student projects in this class leverage their innovative ideas in information systems related to sales, marketing, finance, and operations to offer an improved product or service and a competitive advantage that can be applied to the global marketplace,” said Triscari.

Class guest speakers, such as Mr. Jinshui Zhang, director of international business development for the New York State Small Business Development Center (SBDC) Central Administration, challenge Rensselaer students on how they can conduct and maximize their business ideas globally.

Since 1996, Mr. Zhang has strategically positioned small- and medium-sized businesses in New York state to take advantage of the business and trade development opportunities in the global marketplace. In particular, his work reflects that an increasing number of Chinese companies are interested in doing business in the United States.

He encouraged Rensselaer students to keep a few important guidelines in mind to prepare for working with global markets:

  • Become familiar with the language of the country with whom you want to work.
  • Be confident and know exactly what service(s) you can provide.
  • Be able to communicate your ideas succinctly.
  • Do your research and understand that country’s government policies, regulations, and business practices.
  • Hone your interpersonal skills to be able to work well with others.
  • Understand how to network effectively and get in front of the right people to make your business pitch.

At the end of the fall semester, Mr. Zhang joined a panel of honorary judges who listened to class presentations from these Rensselaer students. They evaluated the potential for next steps in taking these business ideas globally and established networking relationships to continue the conversation. Local government and business development executives included, Troy Mayor Lou Rosamilia, Robert Pasinella, director of Rensselaer County Economic Development and Planning, and Ryan Silva, director of business development for the Rensselaer County Regional Chamber of Commerce.

“The fundamentals of management and technology bridge the conversion of our student’s pioneering ideas and analytical insights into innovative products, processes, and businesses that can have a global impact,” said Triscari. “The collaboration of local government and business development officials to explore future global economic opportunities with them is outstanding and reflects their commitment to our student’s success.”


Published: February 13, 2013

Contact: Julie K. Tracy
Phone: (518) 276-3053

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