|Athletics Appoints Director of Marketing & Promotions
Sachi Ena has been named director of marketing and promotions for Rensselaer Athletics. In her role, she will oversee the Institution’s Athletic Marketing programs and development of new revenue opportunities. Ena will also manage the work of the department that includes corporate sponsorship and ticket sales, promotions and event planning, game entertainment, box office, camps, and marketing budget.
A native of Hacienda Heights, Calif., Ena spent the last year and a half serving as the owner and president of Kuulture of America Incorporated, a health-inspired frozen yogurt company chain. Her responsibilities included overseeing the daily operations of the business as well as accounting, staff management, product inventory, and marketing. Additionally, she spearheaded the company’s grand opening and maximized the business’s exposure through various charities and local events.
Prior to her work with Kuulture, Ena served as an account executive with various professional sports teams, including the Denver Nuggets, Colorado Avalanche, and Los Angeles Clippers.
She also worked for several months as an intern in the sports department at KABC Channel 7 in Glendale, Calif. During that time, she monitored and logged professional sports games for highlights as well as assisting the sports producer in production and editing of the nightly sports segment. Ena also conducted interviews of players, coaching staff and opposing teams during the Anaheim Ducks run in the 2003 Stanley Cup playoffs.
In 2000, Ena received her bachelor’s degree in biology from the University of Denver. As an undergraduate student, she was a four-year standout on the gymnastics team. A captain in her senior season, she was ranked 18th nationally as an individual gymnast, while the team was ranked 15th in the nation in 2000. She was recognized as a two-time team Most Valuable Player, and also received a two-time Coaches Award for Excellence and the Most Improved Player recognition twice during her career.
To view the complete announcement, visit RPI Athletics at www.rpiathletics.com/staff.aspx?staff=174.